Coffee Run

Project Type
Visual Design, UI Design

Design Tools
Adobe XD, Adobe Illustrator

Role
Sole Designer

App Description

Coffee Run is a food and beverage delivery app that services businesses/companies with their morning catering needs. Order from a list of coffee shops near you and have it delivered to the office, or pick it up
right from the shop. Users can order food, and track the status of said order. The app makes it easier for companies to search for catering options through a single app.

Functions

1. List available catering options around a 15-mile radius.
2. Schedule an order for as-soon-as-possible or for a future date.
3. Live tracking of orders.
4. Notifications for an expected time the order will take and when the order is ready for pick up or has
been delivered.

Similar Apps

Starbucks, Doordash, Uber Eats

Apps like Starbucks and Panera Bread allow customers to place orders from their coffee brands and their brands alone. Food delivery apps similar to Uber Ears have a wide range of different shops and restaurants. Coffee Run combines both principle ideas into one experience. Limiting the niche market of all coffee shops onto one platform allows for a less overwhelming shopping experience, while still allowing the user to discover new buying options.

Target Audience

1. Urban Professionals
2. Administrative Employees
3. Young Professionals
4. White Collar Workers

User Personas

Stephanie is a 25-year-old working in a cooperate
office in Arlington, VA. She typically takes lead on
organizing the catering for office events and meetings.
She finds it repetitive to order from the same chain

coffee shop down the street and wants to find
something new. With Coffee Run, she will be able to
search through other shops in her area and will be able
to order from different places all through one app and
one app only.

Goals

1. Create ease and convenience
2. Support local small businesses
3. Timely delivery
4. Enhance productivity